3 R's of Freelance Business

The best part? It doesn’t matter if you’re new… it doesn’t matter if nobody knows who you are right now… and it doesn’t matter how little experience you have yet. You do NOT have to be an A-list copywriter to book up your schedule with these kinds of revenue-boosting opportunities! You DO have to act fast though: this 3-week micro-coaching program will only be open for a short while, and there are a very limited number of spots. There are no guarantees this opportunity will ever be offered again—especially at this one-time-only, rock-bottom price...

Dear Friend, If you’d like to build a copywriting business that has more income stability… Where you don’t have to ever worry where your next check is coming from… Where you can wake up on the first of the month excited as all hell because you know you have four or five-figures of guaranteed revenue coming your way before you even get out of bed—or even when you take off on vacation and don’t lift a finger… And where you can go into any client negotiation and leave with a deal that’s going to get you paid for months on end… Then this might be the most important message you ever read. Here’s why: A few weeks ago, a few stubborn copywriters butted heads—in public—and let’s just say there was some serious ruffling of the feathers… Yes, that was us (Kim and Chris). We initially thought we were on polar opposite ends of the spectrum when it came to our views on how to build a successful and highly profitable freelance business. It all turned out to be a big misunderstanding. And now it’s turned into what could be a huge turning point for YOU—and your freelance copywriting or consulting career. In case you missed it, here’s a quick background review…

CHRIS HERE... It all started when a prominent A-Lister (yes, I’m talking about Kim), saw my blog article entitled “The New Model for Freelance Copywriting Success in 2018 (And Beyond)”.

Kim proceeded to rip me to shreds in her weekly e-letter—taking umbrage with a few of my points, while actually agreeing with my later.

So I wrote another blog post entitled “An Open Letter To An A-List Copywriter (From The Guy You Lambasted In Your Last Email)” to point out the discrepancies in her argument—and her surprising error in mistaking my blog post for a promotion.

Kim didn’t see my response until somebody (none other than Ben Settle) forwarded it to her—saying “I think you done pissed him off...”

KIM HERE... Now I thought, here Chris was acting all butt-hurt. Did I massively screw up?

Oops, I kind of did actually. In my haste to get my weekly e-letter Copy Insiders out, I took what was a blog post, and read it as though it was a promotion for a course about retainer arrangements. (Chris offers a free mini-course on retainers, but doesn’t sell one.)

Nevertheless, what Chris had written STILL raised the hairs on the back of my grizzled, 20-year copywriting veteran neck.

I still felt what he’d put out there was, at best, misinformation. While I agreed with some of what he had said, I felt strongly (and still do) that…

Kim strongly disputed this point in her Copy Insiders e-letter. Here’s what she wrote:

“Having just returned from a 3-week vacation in Italy, where I spent my days sightseeing, drinking Aperol spritzes, and not doing a lick of work--and coming home to find more than $15,000 in royalty checks stuffed into my mailbox--I can tell you the ‘gold old days’ are still here. The internet has changed nothing (some of those royalties were from online sales pages--at least one of them was written more than 2 years ago...)”

Chris threw it back out at Kim with this retort, pointing out the error of her ways: “You spent most of your ‘critique’ actually proving my point. The point of this article is that if you’re going to find success as a copywriter nowadays, you need an opportunity to apprentice, get your reps in, have consistent work and consistent income.” “Retainer deals give you the opportunity to tick all those boxes. When you’re starting from scratch in this journey, you’re not going to start earning royalties right out of the gate. You need clients and experience and confidence and connections before you can make the move to the big leagues… if that’s the path you want to take.” The bottom line? We decided to take what could have been a very public, ongoing feud and instead act like grown-ass adults and TALK about things—and settle the issue amicably. Chris was the first to suggest we hop on a call so we could bury the hatchet and discuss our differences. Kim agreed and sent over the Zoom link pronto. And well—let’s just say we found more we agreed on then disagreed about. For the entire duration of that 75-minute call, we shared our war stories and explained some of the moves we’ve each made in our careers to get to the top in our respective niches. Chris has managed to find a lot of success in his career because he’s mastered the art of landing retainers. Kim has managed to find a lot of success in her career because she’s mastered the art of negotiating royalty deals.

At the end of our call, we both agreed that if any copywriter was listening in, they would have walked away with priceless instructions for how they can land royalty, retainer and recurring revenue deals.

But, sadly… this call wasn’t recorded!

Dammit!

Well, we decided to should do something to reconcile this slip-up.

And it made sense to just not keep this knowledge we have between ourselves… and instead share it with a select group of copywriters who want to finally STOP dealing with crappy clients who never have enough money… and instead START landing favorable deals where you’re not only valued for your work… but where you’re also rewarded financially for it, too.

Introducing…

The 3 R’s: Royalties, Retainers & Recurring Revenue is a 3-week coaching “sprint.” It’s the ultimate freelance business-building intensive… and it’s going to be unlike anything you’ve seen before. This micro-coaching program is designed to show you just how easy it can be to land royalty, retainer, and recurring revenue deals in your freelance copywriting business. The entire program is going to take place LIVE on interactive group calls. For three straight weeks, you’ll be invited onto a live call with Kim and Chris where we’ll be walking you through how to land these kinds of deals, step-by-step… no stone unturned. And the best part is… you’ll be able to ask your specific, personal questions in advance REAL TIME. We’ll try to get to as many of them as we can, so we can help you overcome these obstacles right on the spot! This isn’t one of those “just follow the instruction manual” type trainings… we’re purposely doing this LIVE so we can give you real-time feedback and help you work through whatever problems you’re currently having in your business. And if for some reason you can’t make any of the calls, each one will be recorded for you (also handy if you want to go back and review the priceless information shared on each call later.) Here’s a quick overview of what we’re going to cover in each 60 to 90-minute call:

This is the “holy grail” of freelance copywriting and consulting. It’s entirely possible to have fat 4- and 5-figure checks stuff your mailbox (or hit your bank account directly) while you’re lolling on the beach or hanging out in tapas bars in Barcelona… or simply cutting your hours in half so you can make it to your kids’ soccer games and school performances. It’s like the old 80s’ tune by Dire Straits, “Money for Nothing”…except it’s for something. In some cases, something you wrote several months if not YEARS ago! (Yes—for real: Kim’s had several controls that have paid her steady royalty income for as long as 10 years!) We’re going to spill all the secrets on how to negotiate and score the best royalty deals—and which ones to AVOID.

If you were to hire Kim for private coaching, you would pay a MINIMUM of $24,000 a year to become one of her students. And guess what… it’d be worth every single penny! (She is after all, one of the most accomplished, living direct response copywriters alive today… and her students make incredible breakthroughs with her help… both in terms of writing skill and the income explosions she helps them achieve.) Meanwhile, Chris charges writers almost $6,000 for a six-month coaching stint (and that’s a bargain for the kind of instantly actionable know-how he routinely dishes out). After all, half of the writers he coaches have been scooped up by big financial publishers that are practically household names in our space (and they’re already earning royalty checks on the controls they’ve both written and beaten). The other half are habitually booked out and he can’t even refer clients to them anymore because they’ve started wait lists. SO the bottom line is, if you were to convince the both of us to coach you for just one-month (which neither of us ever do), it would easily cost you upwards of $3,000. But we realize that not everyone is able to afford that kind of investment. And we didn’t want anything to stand in your way of you learning how you can start landing more royalty, retainer and recurring revenue deals than ever before. That’s why when we started kicking around the idea for this “micro-coaching” program, we thought $1,000 would be a fair price. After all, one retainer gig could pay you at least 5 times that amount. And one royalty deal could pay you multiples of that every single month for the next five years (or more). So in our eyes… that seemed more than reasonable. But, we realize that’s still going to be a big barrier to entry for some newer writers who are just starting out… who don’t have a lot of clients… and who might even still be stuck in a day job (like Chris was for four whole years, as he built his copywriting skills and portfolio). That’s why…

After that fateful Zoom call (also known as “the beer summit without beer” as it was early in the morning), Chris messaged Kim and said, listen… “If our goal is to help a lot of writers, I think we’re going to need to make this coaching program super affordable. If we keep it at like $500-$1,000… only a small handful of people are going to be able to afford it. Why don’t we offer it for like $197… and we can always raise the price in the future if we ever decide to do it again. We can double or triple it and it’d still be super valuable.” Kim agreed. So for a very limited time, you can join this incredible coaching program for the super low investment of just …

Do the math… that comes out to just $65.67 for each 60 to 90-minute call. That’s a fraction of our combined hourly rate of more than $1,000! Look, since we’re both incredibly busy, we decided we’re going to offer this exact coaching program only one time. And we’re initially planning to ONLY open the doors to the first 100 people who join. Actually—make that the FIRST 98 people (because Kim and Chris are on it, too—DUH.) You see, our webinar software plan allows for 100 people to be on the recording at one time. If these spots fill up super quick and we have people banging on the door to get into this thing, we might consider opening up more spots. After all, we know this training is super powerful and this is the ONLY time we’ll ever be offering this LIVE. But if we do decide to upgrade to the next higher plan to accomodate more people, we reserve the right to raise the price (substantially) to offset this expense. We want to keep this program small enough where we can personally answer as many people’s questions as possible. There’s nothing worse than having thousands of people on a call… and you never get a chance to be heard. That’s why we’ll also make sure you get a chance to submit your questions to us in advance. On top of that… we have no plans as of now to offer the recordings of this program in the future. We’re not ruling it out, but we haven’t had a chance to discuss it yet… and being that we’re both so busy… We don’t know if either of us is going to want to take the time to do all that backend tech crap to sell this thing again in the future. (After all - we are writers, not tech people.) If we do ever decide down the road to sell this thing to the general public, the price will likely be MUCH, much higher… that we can promise you. One last reason you need to join now… We’re both promoting this to our respective lists. We each have a decent sized following. Given our combined audience, we would be shocked if these seats don’t sell out very quickly. So you’ll want to reserve your spot now! (After all, do you want all those other copywriters you’re up against to know all these tricks and secrets—while you stay in the dark?)

If you’re interested in being part of this incredible, one-time only micro-coaching experience… then here’s what you need to do.

Click the button below and enter your information on the next page to reserve your spot.

Remember, your investment today is only a one-time payment of $197. That entitles you to all 3 LIVE sessions of the The 3 R’s: Royalties, Retainers & Recurring Revenue program.

Keep in mind you’ll also enjoy full and free access to the call recordings so you can go back and review what was covered—or if you have to miss any of the live calls.

Since this is a live coaching program, there are no refunds. All sales are final.

Click the button below to get started:

We can’t wait to “see” you soon!

Kim Krause Schwalm & Chris Orzechowski (AKA new “BFFs”—at least for now…)

P.S. We can’t guarantee things won’t get a bit HEATED on these calls. After all, we’re both passionate about the directions our copywriting careers have gone—and want to help others follow the paths we’ve taken. And yes, we’re both stubborn and opinionated and think we’re usually right.

The upside is, you’re going to learn A LOT… and hear new strategies and takeaways you may not hear otherwise. Because we’re going to kick up some dirt and air out the truth. We’ve got a combined 25+ years of in the trenches, copywriting “war stories” and plenty of wisdom to share. We won’t hold back an inch! You DON’T want to miss out and regret it later.

Revealed at Last: The “3 R’s” Secret to Building a Thriving and Highly Profitable Freelance Business

The freelance copywriting dream is NOT over!

But there are other ways you can ramp up your income stream fast

We Both Discovered Predictable, Repeatable Systems For Generating Recurring Revenue In Our Copywriting Businesses… And Now, We’d Like To Show You How You Can Do The Same!

The 3 R’s: Royalties, Retainers & Recurring Revenue— The Ultimate Freelance Business-Building Intensive

How To Jumpstart Your Freelance Earnings With Recurring Revenue

Week #2: Wednesday, September 19, 2018, 3-4:30 pm EDT

How To Find And WIN High Four-Figure Retainer Deals

Week #3: Wednesday, September 26, 2018, 3-4:30 pm EDT

Generating True Passive Income Through Royalty Deals

So How Much Is It?

We Decided To Do Something Truly Crazy

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