The supplement market is BOOMING... and they need MORE copywriters to promote their products!

But there is one thing holding them back…

Finding great supplement copywriters!

Copywriters who understand both the “old school” and cutting edge methods of research…

Copywriters who understand how to draft compelling AND compliant sales copy…

Copywriters who understand the differences that make a promo convert no matter what the sales channel (online sales page, VSL, Email, direct mail, etc.)...

And copywriters who generate enough sales to scale a company fast—and help seize their piece of the pie!

And that means...

The opportunities for "in the know" supplement copywriters and offer owners are LIMITLESS!

But here's the bad news…

As good as the odds sound, for every ONE supplement copywriter who discovers the secret sauce to getting hired by the best companies… writing kick-butt controls… and receiving fat royalty checks in the mail (or better yet, getting them deposited straight into their bank account)…

THOUSANDS will never figure out how to get their big break.

And the reason they’ll never figure out how to get their big break has little to do with how smart they are…

How hard they work…

Or how well they write copy.

But it has EVERYTHING to do with mastering a few key differences that make getting hired by supplement companies… negotiating high pay and royalties… and writing killer sales letters, VSLs, and direct mail pieces COMPLETELY different from any other market.

That's because even the simplest mistake in an interview… 

A forgotten word in a promo… 

Or not understanding the difference between writing a sales page online versus direct mail…

Can shut down your dreams of becoming a supplement copywriter forever.

But that’s good news for you. That's because…

When you know the "behind the scenes" copywriting and business secrets I can teach you—you can quickly shoot up to the front of the line!

You can get your shot with ANY supplement company (including the big boys!)

And once you get your shot…

All you have to do is use those same "behind the scenes" secrets to give your copy the edge it needs to sell like hot cakes...

Start racking up royalty-paying control after royalty-paying control...

And get known as one of the top players in the supplement niche!  

I'm going to make it as easy as possible for you…

Because I’m going to show you how to do it step-by-step—no holds barred, when I...

Reveal my BEST, most profitable supplement copy and client success secrets in my upcoming LIVE boot camp!

My name is Kim Krause Schwalm.

For the past 25 years, I've been writing A-list level copy that gets killer results for top companies in the supplement, publishing, fitness, and skin care spaces. 

I'm talking some of the biggest names in direct response, like Boardroom, Soundview, Advanced Bionutritionals, National Geographic, Green Valley, and many more.

As a copywriter, I've beaten controls written by some of the best copywriters in the business... like the legendary Parris Lampropoulos and the late Jim Rutz. 

Now, not every promo I've ever written has gone on to be a successful control. Early on I learned some tough lessons that I've been profiting from every since.

And now, over the past decade or two...

My winning streak with writing supplement copy is close to UNBEATEN!

For one top supplement and publishing business, I'm 17-for-17 as far as beating or launching new controls since the 2000's.

And for another that I've only worked with since 2016, I'm 8-for-8 when it comes to producing controls.

These aren't just million-dollar controls, they are multi-million-dollar revenue producers each and every year.

Some of the controls I’ve written are still running 11 or 12 years after I wrote them. And in many cases, I haven't changed a word of copy to keep them going strong. 

And I keep adding value to these companies by converting those direct mail promos into online sales pages and video sales letters. 

You’d be hard-pressed to find many copywriters out there who claim to be “crushing it” actually producing this kind of 100% success rate.

But unlike most of these other supplement copywriters, I've got a secret advantage…

For more than six years, I worked at former direct marketing powerhouse Phillips Publishing. 

While at Phillips, I helped launch and run their highly-successful Healthy Directions supplement business...

A supplement biz that generated over $23 million in annual sales ($40 million in today's dollars) in the first 3 years!  

That means I KNOW the in's and out's of the ENTIRE supplement business. 

I know what supplement clients want in a copywriter (because I've hired dozens of them and worked with all the top companies)...

I know how to find the hooks, big ideas, and perfect angles to crush legendary controls…

I know how to write mouth-watering promos and trigger an unquenchable desire for any supplement…

I know how to maximize the "sex appeal" of a formula by spotting its hottest nutrients and romancing their benefits...

And I know how to find opportunities to generate more revenue and tap other "hidden gold"!

Here are just 3 examples of my more than 40-something-and-counting multi-million-dollar controls for sales pages and direct mail magalogs for my clients (they're all are STILL controls)…

Not only that, I’ve mentored dozens of copywriters to stratospheric success…

Like Jody Robertson, who was ONLY two years into her freelance career when I became her mentor.

Not only did I help her produce two successful controls for a top supplement client… I helped her get her first royalty-paying deal, too (and those royalties are still rolling in!)

Then there's Tom Clayson, who mentored with me a few years ago... and since went on to become Creative Performance Director for a fast-growing agency where he hires and mentors other supplement copywriters, while earning well into six figures!

And then there's Matt Ambrose, who after mentoring with me and spending a few years getting hands-on experience, launched his own successful AND profitable, fast-growing supplement offer.

Not only that, Matt’s been able to attract higher-quality clients who are willing to pay him royalties… and he now runs email campaigns for two top supplement brands to boot!

Plus there's a long list of successful copywriters who I've mentored who've gone on to write winning promotions or run multi-million-dollar campaigns in the supplement niche, including...

• Roman Alvarado
• Jerrod Harlan
• Sam Woods
• Darren Hanser
• Tara Waechter
• Carolyn Gretton
• Brian Czekanski
• Christy Goldfeder Ingkavet
• Kristen Driscoll
• Ryson Owens
• And others!

While my mentoring program is closed for the rest of the year and may never be repeated, you can STILL learn directly from me all of my best supplement copy, sales-boosting, and client-finding secrets in my upcoming Supplement Copy Boot Camp. You're not going to want to miss these...

My Supplement Copy Boot Camp packs every drop of knowledge I've learned writing A-List level supplement copy AND helping run an 8-figure supplement business into five knowledge-packed workshops. 

I designed these workshops from the ground up to save you two decades of trial by fire… and give you a personalized road map to becoming a highly-paid supplement superstar. 

In this five-workshop series, I'll show you…

• Why the supplement market differs from any other niche… and how to use that to your advantage to get hired and rake in the royalties... 
• How to give your supplement promo the huge edge it needs to launch a new product… or destroy the current control... 
• The absolute best structures for online sales pages, VSLs, direct mail magalogs, and other emerging formats...
• Proven closing tactics to skyrocket supplement sales—maximize profits—and dazzle your clients.
• Where AI tools can shortcut your copywriting process  when it comes to writing supplement copy… and where they don’t...
• How to get supplement companies knocking down your door and practically begging to pay you royalties…
• And much, much more!

As you can see, my Supplement Copy Boot Camp is your shortcut to breaking into the highly competitive supplement market and cutting quickly to the front of the line.

Here’s a quick overview of the details…

WHEN: April 18th, April 25th, May 2nd, May 9th, and May 16th (1PM Eastern)

WHAT: 5 Live workshop sessions (recorded if you can't make it live)

HOW: 90 minutes of instruction, reviews, over-the-shoulder, and Q&A

Includes Zoom access with Q&A sessions at the end of each workshop PLUS chances to get feedback, call recordings (video/audio), slide decks, transcripts, PDFs of any samples used...

PLUS instant access to bonus modules on negotiating royalties and supplement copy compliance you can start diving into right now!

Now let's take a look at what I'll be revealing in each of these can't-miss LIVE workshops...

Workshop #1 -- State of the Supplement Market and Why It's Different: Tuesday, April 18th – 1 pm Eastern

Plus I'll give you a quick research overview of where to find the best supplement studies, how to do competitor research, using AI tools, and much more!

Here's just a glimpse of what you'll discover...

• Why the supplement market is different from every other industry… and how to use that to your advantage to give your promo a huge edge. Works for product launches and to blast existing controls out of the water!  
• Kiss your FDA/FTC worries "good-bye". Use this time-tested guidance to get your message to your target prospect—even in markets where other writers feel hogtied by regulators.
• The absolute fastest way to find and swipe controls that are working right now. Studying the greats is important… but you must have this "inside information" at your disposal!
• How to identify the hottest nutrients and use that know-how to give your supplement promo an unbeatable edge. Simply follow this "rule" I use in my own successful promos!
• What AI can’t do on its own. These "old school" methods let you find the best proof to back your claims and create control-busting hooks without breaking a sweat.
• Where AI CAN help you. The Chat-GPT shortcut I learned from top AI expert Sam Woods that can 10X your productivity and give you a major competitive advantage in any market. (One of my mentees used it to cut her research time in HALF!)
• Why you'll never go hungry writing a supplement copy. The surprising reason the supplement market thrives no matter the economy and how you can set yourself up for life.
• And much more!

Now let's take a look at what I'll be sharing in our second eye-opening workshop...

Workshop #2 -- Giving Your Supplement Promo the Huge Edge It Needs: Tuesday, April 25th – 1 pm Eastern

In this nonstop battle for your prospect's attention, you MUST give your supplement promo the huge edge it needs to stand out, get read, and most important of all: get them to order.

That's why you need to know all of the best supplement copy tactics that are working right now that I'll be revealing in this can't-miss workshop. For example, you'll discover...

• Two essential copy elements that must be as strong as possible to sell any supplement. If you give short shrift to either one, your sales letter will fall flat EVERY… SINGLE… TIME!
• The WAY-too-common mistake even experienced supplement copywriters make. Sets off your prospect's B.S. detectors and sends them running for the hills.
• How to drain every last drop of value from using a doctor as your spokesperson. Plus how to maximize supplement sales even when you don't have a doctor or other "guru".
• Secrets to structuring your sales copy to keep your prospect reading or watching. All winning supplement controls use these techniques to keep their prospects hooked to the end.
• Why formulaic or AI-derived copy ISN'T enough to differentiate your product in a sea of competitors... and what what really works to create high-converting supplement copy!
• The #1 emotional "hot button" your copy MUST tap into. Why so many supplement promos tap on the wrong emotions instead of this one (hint: it's conveyed in more ways than just copy!)
• How to instantly build trust and belief in your prospect. Overcome and persuade even the most grizzled, skeptical prospects by using the A-list-level tactics I'll show you.
• And much more!

As you can see, in just these first two workshops, you'll already gain a huge advantage over other supplement copywriters... even if you're brand new to this niche!

But just wait until we get to the THIRD workshop to see what I have in store for you...

Workshop #3 -- How to Beat Supplement Controls and Launch New Products: Tuesday, May 2nd – 1 pm Eastern

Here's just a sampling of the control-beating, success-launching secrets I'm going to reveal in this tell-all workshop that you'd be hard-pressed to hear anywhere else:

• Best way to analyze a promo you're going up against. Here's how I leave no stone unturned when finding hidden weaknesses and opportunities to gain an unstoppable edge.
• Secret to choosing the best "big idea" to run with. Simply put it through this simple test. Plus how to weave it throughout your promo to maximize results.
• How to use your research AND the latest AI tools to craft compelling new angles and headlines. This "hybrid" approach to idea generation could land you your next huge winner!
• The 7-word copy technique I learned from the great Gene Schwartz. Works especially well for supplement copy. Creates urgency for your prospect so they feel they MUST buy right away.
• How to use "gut words" and other editing magic to make your supplement copy sing. This makes the difference between copy that gets read and acted on... and copy that falls flat!
• What to put in your lift... and what to leave out. Crucial for getting prospects to click through to the sales page or VSL. Plus where to find the best subject line and email copy ideas.
• How to keep your control alive and kicking for as long as possible. Here's where to get the best testing ROI and keep those royalty checks rolling in for years!
• And much more!

These proven, control-beating and promo-launching secrets and techniques can make the difference between that next make-or-break opportunity being a breakthrough success... or a heart-wrenching failure.

That's why you'll want likely go back and review the recordings of this one workshop alone multiple times to give yourself a huge edge before you write your next supplement promo.

But wait... even though you now have your prospect pulled into your promo and unable to stop reading or listening... and becoming increasingly convinced YOUR solution is right for them... you still have to CLOSE the sale!

The tried-and-true offer and close copy tactics I'll share in the next workshop can have you sending your conversion rates soaring while increasing your average order value exponentially...

Workshop #4 -- Making It Impossible for Your Prospect NOT to Buy: Tuesday, May 9th – 1 pm Eastern

That's why in the 4th workshop of my Supplement Copy Boot Camp, I'll be doing a deep dive into structuring your close copy section... crafting the right pricing, bonuses, and other incentives... creating the most profitable upsells and cross-sells... maximizing often-missed revenue-boosting opportunities after the initial sale is made... and much more!

You'll discover stealthy ways to make your prospect an offer they can't refuse, while increasing average order and lifetime value, including...

• The crucial lever that makes all your promos far more profitable. Most supplement companies pay little attention to it. But it can allow your offers to scale to new heights!
• What you must do when writing close copy for an autoship offer. Use these well-honed copy tactics to overcome resistance, increase retention, and keep your client out of trouble.
• How to create a "steel trap" close for supplement copy that locks the reader on the page and has them yanking out their wallet to buy (this is one of my most closely-guarded secrets!)
• The essential but often-skipped close copy section EVERY supplement promo needs. This is what confirms in your prospect's mind that they need your product and to accept no substitutes. (No, it's NOT "future pacing" or testimonials!)
• Best upsell to include in your supplement promo... and how to weave it throughout your offer. Works like gangbusters for direct mail, online sales pages and VSLs, and inbound calls.
• Simple trick to getting new and repeat supplement buyers to buy MORE. This often under-utilized tactic could generate a flood of new revenue... yet it's so easy and low-cost to do!
• How to work your way in the door if you're new to supplement copy... and become a hero to your client in the process. Suggest these "starter" projects that can be big money-makers.
• And much more!

As you can see, these sales-closing and revenue-boosting secrets can give your promos a much greater chance of becoming successful multi-year controls.

Plus they can open up new opportunities for you to become a strategic partner with your clients... increase your profits and generate "found money" if you're an offer owner... and swing open doors to working with your dream client if you're just starting out!

Speaking of which, whether you're already writing supplement copy for a slew of clients, or you're looking to break into this smokin' hot niche, you're NOT going to want to miss the 5th and final workshop of my Supplement Copy Boot Camp...

Workshop #5 -- Supplement Client Secrets -- Best Tactics for Freelancers Now: Tuesday, May 16th – 1 pm Eastern

Not only that, you need to know when and how to negotiate lucrative royalty-paying deals like a seasoned pro... instead of looking like a "newbie" and having the client lose confidence in you.

That's why in this fifth and final workshop, I'm going to let the genie out of the bottle and divulge all of my best-kept, hard-won, supplement client tactics so YOU can benefit!

Here's just a glimpse of what you'll discover in this no-holds-barred workshop...

• Best way to prove yourself to a potential client... without giving away the farm! The least time-intensive and most-productive options for demonstrating your talent... and getting paid in the process!
• The fatal flaw I find in 80% of copywriter’s contracts that can leave you broke… liable… or worse… and what to do instead to protect yourself every time. (Plus it makes you look more professional to boot!)
• Six client "red flags" you should NEVER ignore. These red flags are even more painful when dealing with supplement companies, so watch out!
• Two big mistakes freelancers make when pitching their services to supplement clients. (These common missteps scare away good clients and attract bad ones like the plague!)
• How to add more earning potential to every supplement copy project you take on. Try these crafty ways, in addition to your copywriting fee, to make every deal a "win/win" when royalties aren't an option.
• What supplement clients are REALLY looking for in copywriters. Plus the one thing that drives them absolutely bonkers! (Do this and they'll never hire you again.)
• Must-haves for royalty agreements even seasoned A-listers don't know about. One top copywriter I know missed out on hundreds of thousands of royalties due to this one contract omission.
• And much more!

Once you have these supplement client secrets and tactics in your back pocket, the world is your oyster. You'll be able to land higher-quality clients and better-paying deals and royalties if you're an experienced copywriters... and smooth your way in the door if you're just breaking in.

I'll be sharing everything I've learned along the way and that I coach my mentees on... including things supplement clients don't want you to know to give you every edge possible!

But I'm not going to stop there...

I want you to enjoy EVERY advantage you'll need to thrive as a supplement superstar!

...and help you finally enjoy that elusive freedom and work-life balance you've been craving from your freelancing career! Let's start with...

Bonus Module #1: How to Make More Moo-lah from Writing Supplement Copy (While Avoiding Costly Mistakes)

In this bonus module, you'll find training and resources for increasing your earning potential when working with clients in the supplement niche.

Many top copywriters keep these closely-guarded secrets to themselves... and many clients don't want you to know them, either. 

That’s why I'm giving you my much-coveted Royalty Negotiation Cheat Sheet so you can negotiate this potential stream of ongoing passive income like a pro. 

This one is near and dear to my heart, because it boils down for you my very best secrets when it comes to negotiating royalties.

My Royalty Negotiation Cheat Sheet lets you know exactly what to ask for… and which traps to avoid… so you can work less and earn more! (Just like I was able to do when my kids were young.)

You can use this highly-distilled "cheat sheet" to get up to speed on what types of projects are good for negotiating royalties and what traps to avoid. 

You'll want to keep it handy when you submit a proposal or when a client asks you, "how much?"

With this valuable tool at your side, you'll know exactly what to ask for…proposal and contract "must-haves"…and royalty do's and don'ts.

But that's not all this handy Royalty Negotiation Cheat Sheet gives you. 

It'll also show you…

• How much of a royalty should you ask for? It's not as straightforward as it seems. You'll find out the going royalty rates based on level of experience and other factors…so you can quote the right fee to close the deal (without short changing yourself!)
• The hyphenated word you must have in your contract and invoice. Important for non-royalty agreements, too. (Chances are you're NOT using it now…but it could save you costly headaches later!)
• Sneaky clause in your client's contract to AVOID. If you agree, you're losing the right to protect your interests. Here's what it is (ask to have it removed, and you're good to go!)
• How to ensure you get paid royalties… even if your client "kills" the project! Simply include this language in your contract. It also allows you to use the copy for another promo if they don't use it.
• The deal-killing 7-letter word that could cost you THOUSANDS. When quoting or agreeing to a royalty deal, you want to use this one word carefully. Otherwise, you could wait months for your first royalty check… and miss out on tens of thousands of dollars in passive income.

PLUS: I'm also throwing in tips and examples for "negotiables" in big-company contracts. (You need to know that everything's negotiable... don't let anyone fool you!)

This one bonus alone gives you the instant know-how to sell confidently, quote, and close potentially lucrative royalty deals that could bring in passive income for months or years.

But that's not all…

I'm Also Giving You My Own Royalty Contract Templates for Supplement Copywriters (at least a $2,000 value!)

Bonus Module #2: The Truth About Supplement Copy Compliance (a.k.a. the "rules" of the game)

Thanks to this valuable bonus module you can access right away, you'll get a crash course in writing compliant supplement promos that still sell like hotcakes. 

Why is that important?

Because supplement copy that’s compliant often works better and keeps you out of trouble!

In most cases, there are ways to say things compliantly... and make them MORE believable to your ever-skeptical prospect... instead of making a bold, illegal claim. 

In this 33-minute recorded video training (which also includes detailed slides), I explain why supplement copy differs from other types used to sell books, newsletters, or other products.

You'll also get promo examples of what to do and what NOT to do... along with a breakdown and critique of supplement copy from a compliance review standpoint.

You'll also discover these eye-opening tips and tactics for writing supplement copy (and covering your "butt")…

• Should your name appear on your contract? If it does, you may open up to BIG legal trouble. Here's what to do instead.
• Copy compliance "wordsmithing" secrets that are totally legal… and help your copy generate sizzling sales results by emphasizing appealing benefits and big claims.
• 30 "forbidden" words you should never use in supplement copy (and what to say instead)…plus creative ways to express your claims that won't land you or your client in hot water. 
• Three common testimonial pitfalls that can legally kill your promo. Avoid these at all costs if you want to add powerful and LEGAL credibility to your copy.
• The one clause you MUST have in your contract, or you risk spending THOUSANDS in legal fees. Here's the word-for-word clause I use in my contract that you can adapt for yourself!
• Is a contract enough to protect you? Not always. That's because most copywriters don't know to include this crucial item in their copy drafts. Without it, YOU risk paying the bill for your clients' mistakes!
• Secrets to clearing compliance hurdles faster. Here's what to ask for to ensure your copy glides through the approval process so you get paid faster!
• And much more!

This is your ultimate guide through the fuzzy and often-confusing maze of what makes supplement copy "compliant"... or not.

It could even save you the heartbreak of lost royalty income from a strong control that suddenly gets put on the shelf and no longer used due to FDA or FTC scrutiny.

So keep in mind supplement copy compliance isn't just about protecting your client... it's about making sure YOU don't get burned, either!

There's Never Been a Better, Easier Way to Speed Your Way to the Supplement Copy "Big Time"

I’ll give you the opportunity for personal feedback…

And I’ll give you my undivided attention to help YOU succeed in supplement copywriting... whether you've been in the game for years or you're just breaking into this niche!

Here’s how I’m going to make it happen for you…

• Over 7.5 hours of soup-to-nuts training on how to land the best supplement clients… write control busting copy… and negotiate retainer gigs that put money in your mailbox.
• LIVE Zoom workshops with Q&A and a chance to get personal feedback.
• Call recordings (video/audio) so you can return to the training as often as you like while you grow your supplement copywriting career, plus word-for-word transcripts of each workshop.
• Every slide deck and promo PDF of all copy examples used in all of the trainings.
• My Royalty Negotiation Cheat Sheet so you can quote higher fees and lucrative royalty deals.
• My Supplement Copy Compliance Secrets mini-course with all the slides and the FTC guide.
• And my personal Royalty Contract Templates to lock in royalty deals that could bring in passive income for months or years to come.

I've never done a course that covers both how to write powerful supplement sales copy… AND how to thrive in the supplement industry.

… and I'll probably never do it LIVE again.

So this may be your only chance to pick my brain on these topics in person!

Now you may be wondering how much this is going to cost (answer: a lot less than it SHOULD!)

Keep in mind that I currently charge clients a minimum of $750+ an hour consultation fee to review their copy or provide marketing advice.

That means the 7.5-hour workshop alone is worth a minimum of $5,625.

And my personal Royalty Contract Templates cost me a whopping $2,000 on their own.

So that's $7,625 in value right there!

And when you add in the live Q&A and on-the-spot coaching, call recordings, slide deck, transcripts, PDFs, copy samples, Royalty Negotiation Cheat Sheet, and Supplement Copy Compliance Secrets mini-course…

I honestly don't know how to put a number on something that can bring you such massive returns over the course of your copywriting career.

Quite honestly, all of that value is priceless…

And because of that, I originally planned to sell this workshop for at least $1,000. 

But like I said… I'm not doing this for the money.

I'm doing this because I've reached the point in my career where I want to give the same opportunity I've had to those coming up behind me. And I know how much my long-time clients want to start hiring the next generation of A-list copywriters.

That's why my Supplement Copy Boot Camp won't cost you $7,625.

It won't cost as much as a five-day in-person event (with hotel, airfare, and food), either... which could run you thousands more.

It won't cost as much as most virtual events run these days, either…

In fact, my Supplement Copy Boot Camp will cost you less than a weekend "staycation" at a local Airbnb!

That because I'm willing to give you EVERYTHING I've mentioned here for only $1,997 $997.

That’s right… just $997 for the potential to make tens, if not hundreds of thousands more throughout your copywriting career... land far better clients (that are a dream to work with) than you ever thought possible... and dominate supplement copy like a PRO.

I don't have a crystal ball… but I know this is the workshop I WISH I'd been invited to when I was new to supplement copy. 

I can't even imagine the money this workshop would have saved me alone. And I don’t even want to think about the EXTRA royalties I would’ve made over the last 20+ years.

And you get it all for barely HALF of what it costs to hire me for just one hour of coaching or consulting! 

P.S. If you're serious about becoming a supplement copywriter, please don't underestimate the value of the live Q&As and personalized feedback.

Unfortunately, I don't plan on doing this event live ever again, so this may be your only chance to get my advice short of paying my ever-increasing consulting fees. 

So hit the button below NOW to take advantage of this limited-time opportunity!

Fast-Track Your Way to Finding the Best Supplement Clients... Writing Sizzling Supplement Copy That Sells Like Hotcakes... and Negotiating Sweet Royalty Deals!

[ ] YES! I want full, unlimited lifetime access to A-List copywriter and supplement marketing maven Kim Krause Schwalm's 5-week Supplement Copy Boot Camp!

Over the next five weeks I’ll discover why the supplement market is different... how to give my supplement promo the huge edge it needs... how to beat controls and launch new products... the best supplement offer and closing tactics... highly-profitable client-getting secrets... and much more!

Please give me unlimited access to Kim's Supplement Copy Boot Camp for just $1,997 $997. I understand that after the weekly workshops, I'll get access to all the videos, guides, templates, checklists, promo PDF examples, and other materials. Furthermore, I understand there are no refunds because all of the training is delivered either live during the workshops or digitally.